The Rise of Business Assistants in 2022
As we were putting the finishing touches on our 2022 plan, we found some interesting research results from our interviews and surveys with RiseAssist graduates.
More than 70% of business assistants were hired by influencers, course creators, and coaches, mostly with a longer contract.
We decided to look more closely at the industry as a whole and figure out why these three types of clients need business assistants.
Here are some 2022 facts:
There are over 10 million coaches and mentors registered on LinkedIn in 2022.
Udemy, Thinkific, Teachable and Kajabi alone host over 131,000 of course creators (or instructors).
There are more than 3 millions of social media influencers across popular social media platforms in 2022.
These 3 booming industries have formed a 13+ million pool of businesses and individuals actively looking for business assistant services.
As coaches, influencers and corse creators grow, they become increasingly busy and overwhelmed, and start looking for ways to improve their productivity and efficiency.
Hiring a business assistant helps with this by providing support and assistance with a variety of tasks saving coaches, course creators and influencers time and focus on more important tasks, which grow their audiences, enrollment numbers, revenue and impact.
As the knowledge and self improvement economy continues to grow and more coaches, influencers and corse creators enter the market, there is a sudden increased demand for business assistant services.
Who is a Business Assistant?
A business assistant is a person who provides support to a business or individual in the form of administrative, technical, or other types of assistance. Business assistants may be responsible for a wide range of tasks, such as managing schedules, coordinating meetings and events, handling customer inquiries, and assisting with tech and administrative tasks. Business assistants may also be responsible for managing budgets, tracking expenses, and performing other financial tasks.
Overall, the role of a business assistant is to help businesses and individuals run more efficiently and effectively by providing support and assistance with a variety of tasks.
Why Influencers Hire Business Assistants?
Influencers often have busy schedules, with a lot of appointments, meetings, and events to attend. A business assistant can help manage their calendar and schedule, ensuring that they are in the right place at the right time.
Influencers may have a lot of administrative tasks to handle, such as answering emails, responding to messages, and managing their social media accounts. A business assistant can help with these tasks, freeing up the influencer’s time to focus on other things.
Influencers may make a lot of money from their online content and sponsorships, and they may need help managing their finances. A business assistant can help with tasks such as tracking expenses, preparing budgets, and paying bills.
Influencers may need help with technical issues, such as troubleshooting problems with their software or operations. A business assistant with technical skills can help with these issues, ensuring that the influencer can continue to create content without interruptions.
Influencers may hire business assistants to help them manage their time, handle administrative tasks, manage their finances, and provide technical support. By hiring a business assistant, influencers can focus on creating content and growing their online presence, while the business assistant handles the details and logistics.
Why Coaches Hire Business Assistants?
Coaches may hire business assistants for admin, marketing, operations and tech tasks.
Some possible reasons why a coach might hire a business assistant include:
To manage their coaching program administration: From sending an onboarding packet, to ensuring the client attends the session on time and receives their homework, business assistants take over the admin load from coaches.
To handle the marketing: Coaches may have a lot of content creation, lead generation and lead nurturing tasks to handle. A business assistant can help with these tasks, freeing up the coach’s time to focus on discovery calls and serving their clients.
To manage their operations: Coaching clients also involves contracting, invoicing, evaluating and reporting. Business assistants help coaches spend less time on operating the coaching program, and more time delivering coaching service.
To provide technical support: Coaches may need help with technical issues, such as setting up client CRM, updating the website content, researching hashtags and keywords, troubleshooting with software providers. A business assistant with technical skills can help with these issues, ensuring that the coach can continue to work with clients without interruptions.
Why Course Creators Hire Business Assistants?
Course creators may hire business assistants for writing, editing, proofreading, community management, course marketing and tech support.
Course creators spend a lot of time creating course materials. A business assistant can help with course preparation, course material editing and proofreading and material production.
Business assistants can help upload course materials and setting up a learning platform.
Business assistants may help with course marketing tasks, such as blogging, social media marketing and course marketplace listing.
Business assistants can manage student communities.
Business assistants may be handing customer service.
How Much Business Assistants Make in 2022?
The earnings of business assistants vary depending on a number of factors, such as their experience, skills, and the type of work they do.
According to data from Glassdoor, the average salary for a business assistant in the United States is $15.49 per hour.
However, this number can vary widely, with some business assistants earning more and some earning less.
Some business assistants may earn a fixed salary, while others may be paid on an hourly basis.
Business assistants also earn additional income through bonuses, commissions, or other incentives.
Ultimately, the earnings vary depending on their individual circumstances and the type of work they do.
How Can You Become a Business Assistant to a Coach, Influencer or Course Creator in 2023?
There are several ways to become a business assistant. Here are some steps you can follow to start your career as a business assistant:
Research the job requirements: Start by learning about what a business assistant does and the skills and abilities that are typically required for the job. This will help you understand what you need to know and do to be successful in this role.
Develop relevant skills: Business assistants typically need a range of skills, including organization, communication, software knowledge and problem-solving. Consider taking classes or workshops to develop these skills, or gain experience through internships or volunteer work.
Get certified: Depending on the industry you want to work in, you may need to get certified in certain areas. Consider obtaining relevant certifications to improve your chances of getting hired.
Build your resume: Start building your resume by listing your education, experience, and skills. Include any relevant internships or volunteer work, as well as any certifications you have obtained.
Apply for jobs: Once you have your resume ready, start applying for business assistant jobs that match your interests and skills. Be sure to tailor your resume and cover letter to each job you apply for, highlighting the skills and experience that make you a good fit for the role.
Network: Networking can be a great way to learn about job opportunities and connect with coaches, influencers and course creators. Attend summits, industry events and conferences, and join professional organizations to expand your network and improve your chances of finding a job.
Becoming a business assistant requires a combination of education, experience, and skills. As you can see, the demand is on the rise, so hurry up. Start here.